Is it still a blue ocean to enter the e-commerce Southeast Asian market in 2023?

2023-06-14 08:49:37

In 2023, the cross-border e-commerce industry will still be a blue ocean in the Southeast Asian market. According to reports, among the top 5 fastest-growing e-commerce markets in the world, Southeast Asia occupies a place. It is estimated that by 2023, online sales in Southeast Asia will exceed US$100 billion. Although the overall scale of the Southeast Asian market is smaller than that of mature markets in developed countries such as Japan and South Korea, due to the low competitiveness of local brands, cross-border sellers still have broad development opportunities. In recent years, Southeast Asia has been one of the fastest growing e-commerce regions in the world. Compared with the mature markets in developed countries such as the United States and Europe, Southeast Asia, as an emerging market going overseas, has been highly sought after by cross-border e-commerce sellers in the past two years. It is estimated that by 2023, online sales in Southeast Asia will exceed US$100 billion.

Is it still a blue ocean to enter the e-commerce Southeast Asian market in 2023?

Southeast Asia is an emerging market that has attracted international attention. Its openness, superior geographical location and relatively low cost have attracted many internationally renowned companies to take root, as well as a large number of high-quality talents to come to work and study. In addition to the mobile Internet industry, industries such as transportation, energy, information and communication, and finance have also attracted a large number of mid-to-high-end talents. According to LinkedIn's "Belt and Road" talent big data, Southeast Asia has more than 1.4 million financial talents, more than 1.6 million information and communication talents, 540,000 energy talents and 420,000 transportation talents, and a considerable number of these talents have overseas study backgrounds . The market and talent advantages of Southeast Asia will undoubtedly become a popular choice for companies from all over the world to expand internationally.

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